Service 05 of 7
Emails and texts that bring customers back.
Lifecycle journeys and campaigns designed around where someone is in their relationship with the brand, with consent built in.
Who it’s for
When retention is a calendar of promotions.
Businesses with customers or subscribers who hear from them only when there is a sale.
It’s for you if
- Every customer hears the same thing
- Flows are half-built
- Retention needs a steady rhythm
What’s included
What the work covers.
- 01
Lifecycle and consent audit
Review journeys, segments, permissions, deliverability and content gaps.
- 02
Journey design and creative
Plan the flows and campaigns, with entry rules, timing and exclusions.
- 03
Testing and reporting
Define success and suppression rules, then review with the whole journey in view.
- Lifecycle mapping
- Email flows and campaigns
- Permission-based SMS
- Segmentation
The exact scope is agreed and written down before you commit.
How it works
Three steps, written down.
Step 1: Review
Journeys, lists, permissions and what is already sending.
Step 2: Build
Welcome, after-purchase and win-back flows, plus campaigns.
Step 3: Improve
Test, review and adjust with the whole journey in view.
One lead plans your work and a specialist handles this craft. You always know who is responsible.
If it’s not what we agreed, we keep going until it is.
By industry
How it changes for your business.
- Beauty & skincareBeautyWelcome, routine and refill reminders in the brand’s voice.See the beauty page
- Health & wellnessHealthEducation and reminder emails built from approved wording.See the health page
- New & small storesE-commerceAbandoned-cart, after-purchase and repeat-order flows, with texts only to people who opted in.See the e-commerce page
- Early-stage teamsSaaSOnboarding and lifecycle email that helps people get value from the product.See the SaaS page
What else we do
One team for the rest of your marketing.
- Strategy and diagnosticsFind the real constraint, then decide what deserves attention first.
- Brand and positioningGive the offer a clear point of view and a look people remember.
- Social and contentAn editorial rhythm built around what customers are trying to decide.
- Paid media and searchConnect the audience, the message, the landing page and the numbers.
- Web and e-commerceA clearer, faster path from first look to checkout.
- PR and influencerFind the stories and voices that actually fit your audience.Ask us
Work with us
Want help with email and sms? Tell us where you are.
One team plans and runs your marketing, and you always know who is responsible. Start with a 30-minute first call.
Not ready to talk yet? Start with the free website check.